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Networking 101: The Professional Organization

pro·​fes·​sion·​al:  1. participating for gain or livelihood in an activity or field of endeavor often engaged in by amateurs 2. exhibiting a courteous, conscientious, and generally businesslike manner in the workplace Professionals and “up and comers” alike oftentimes feel a sense of pressure to join organizations, societies, and other forums…

Pressing Matters: Writing the Press Release

Fun fact. The first press releases were written in the early 1900s. Getting the word out through a news release is not a new tool in the world of public relations. I’ve written too many to count, as have most communicators with decades of experience. Yet, when I’m asked to…

Your Mission and Your Message

You’ve spent countless hours developing your mission. It represents your organization and your presence among your constituencies. Maybe it’s decades old and remains tried and true. Maybe you have readjusted recently. No matter the case, it is your identity. Now, take a look at your messaging. On your social. Your…