“We eat first with our eyes,” according to Marcus Gavius Apicius, a First Century Roman famous in his time for his love of food (and authoring a cookbook). In fact, researchers long ago learned that our brains gain information about the foods we eat simply by looking at them. Color…
Rolling Stone magazine is considered by communications professionals to be an incredibly creative publication. Creativity is often featured as a topic of conversation on their own pages. 1 Founded in 1967, it is telling that Rolling Stone has remained viable. Interestingly, while newspapers have struggled, the magazine industry as a whole…
For decades, scientists believed the average reading rate to be about 300 words per minute, twice the average speaking rate. That was, however, until a new study found that most adults read closer to 240 words in a minute. Do a word count on the most recent communication you put…
Scrolling is one of life’s daily activities. We spend approximately 17 hours every week, or a whopping 864 hours each year, scrolling through apps. In contrast, Americans share fewer than three hours in a given week with friends. It’s easy to go straight to social media as a prime communications…
As you begin your day, what’s the first thing that comes into your mind? Is it the same thing every day, or are your thoughts random? Maybe it’s a little of both. Now, what comes to mind when you think about your work? First word. Say it out loud. Maybe…
I did a deep dive into the most popular social media topics over the past couple of weeks. By “deep dive,” I mean a 40-second online search. (Hey, I’m all for quantifying… and full disclosure.) Turns out that old is the new “new.” Influencers label this phenomenon “revitalized.” Recent and…
“The Big Game?” A college football rivalry championship? The high-stakes TV poker tournament? An Esports worldwide battle? Your professional life. Having a meaningful occupation is not a game. It’s work. Most people will have three career changes over their lifetime, with an average of 10 to 12 different jobs. The…
Your post received 140,847 impressions. Your views are up 800 percent this week, according to the analytics. Wow, you say to yourself. My team is crushing it! Why the sudden jump? You’ve been hard at work. Crafting innovative articles. Driving contemporary thought. Encouraging achievement. And… You published a photo of…
The words “Breaking News” are utilized thousands of times each day. From news media big guns like the BBC and the Associated Press to Fortune 100 companies to small online start-ups and nonprofits, everyone wants to get noticed. Headlines may sometimes be misleading or sensationalized. They may also be acutely…
How many emails, online newsletters, and physical forms of written communication have you tossed straight in the trash today? Yep. That’s what I thought. Not pertinent, uninviting, or too much to read. Does that sound about right? So many of us commit these same crimes in our own writing. Hours…